Recent research indicates that 75% of conference attendees want to build new connections. Networking roundtables are a straight path to initiate one-on-one relationships and an excellent way to generate business leads. Roundtables create an environment where people get to know each other and learn something new – without having to approach a stranger or start a cold conversation at a coffee break or reception.

No matter if you are at your first conference or your 500th – there is always something a little uneasy about approaching strangers. Networking roundtables and speed networking programs eliminate this barrier. They allow attendees to meet new people in a short amount of time. Speed networking programs help match individuals and companies; introductions which might not otherwise occur through traditional networking and exhibit halls.

To get the most out of the roundtable, sign up in advance, if possible.

Not only does this allow you to block the time on your conference schedule (so you show up on time and don’t get distracted in the exhibit hall!) and select firms you most need to connect with, but also creates the opportunity to research the firm you will be seated with. To prepare, research what topics will be discussed and what you can learn from the session. How can you add value? What do you need to learn while you are there?

During the roundtables, you will want to actively listen – to the host and to the others around the table.

You can learn a lot from the conversations that happen around the table. The discussion helps you determine where these connections may lead. Roundtables are a full networking opportunity. Take advantage of meeting not only the table host, but connecting with others around the table as well.

While you are involved in the roundtable sessions, whether it is 5 or 10 minutes per session – take notes.

Short term memory lasts 20-30 seconds. Jotting down notes allows you to remember the topics discussed for follow up when you get back. Take notes on the back of business cards as you exchange them, in an App on your phone, or in a separate notebook. Whatever method works for you, spend a few seconds writing down important points while they are still fresh, so you can recall the details of the conversation when you revisit it later.

The follow-up and follow-through are key to building a relationship

You want to recall details as clearly as possible after the event. While attending the roundtable session is a start, the follow-up and follow-through are key to building a relationship – with the table host, colleagues around the table, and others you meet at the conference.

As part of your conference plan, make sure you schedule time the following week or month to follow up with the connections you made – a simple email, an invitation through LinkedIn, visiting at another event. These actions move your initial introduction at a networking roundtable to meaningful next steps that make sense for both of you.